Who We Are

About Social Media for Social Change
It all started with a single blog post by founder Gradon Tripp in the middle of 2008, but now Social Media for Social Change (SM4SC) serves as an example of how social media can bring together people from all around the world together to change society in a big way. The premise of SM4SC is simple — to take all the connections made through social media, and put them together to host first-class fundraising events happen “in real life”. SM4SC’s fundraisers benefit local charities in cities around the United States.

The people depicted here are just very small sample of the people who have come together to raise thousands of dollars for those in need. Without our sponsors, our partners and a devoted group of volunteers, SM4SC would cease to be.

Who’s the Team Behind SM4SC?

Gradon Tripp, SM4SC Founder

Gradon Tripp, is a Boston-based social media, technology and design aficionado. He fully immerses himself in the world of social media: He is the founder of DesignBoston, Boston’s largest local design blog; he also writes about social media and life at GradonTripp.com; he also speaks about the role social media plays in helping non-profit organizations raise awareness.


Meg Fowler, SM4SC Co-Organizer, Content and Communications

Meg Fowler is a Vancouver-based freelance marketing/communications/editorial writer with a background in non-profit work, and a passion for giving, service, and coffee. She enjoys being active in social media, but not half as much as she enjoys being… social. Connect with her at MegFowler.com.


Matthew Knell, SM4SC Co-Organizer, Web Marketing and Technology

Matthew Knell is a web technologist and marketer with a history designing, developing, and marketing a wide array of successful products and brands including About.com, JetBlue Airways and MTV Networks. Currently, he with is a part of the MTV Networks Social Media team, and teaches Social Media and Information Architecture at NYU’s School of Continuing and Professional Studies.

Learn more about Matt at tagsmith.org.


Friends of SM4SC
Social Media for Social Change could never have happened without our Sponsors, or the help and guidance of many smart, wonderful people:

© 2008 Social Media for Social Change. All rights reserved. Contact us.
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